Meta Platforms Inc on Friday launched its subscription service in the U.S., which would allow Facebook and Instagram users pay for verification in the same vein as Elon Musk-owned Twitter.
The Meta Verified service will give users a blue badge after they verify their accounts using a government ID and will cost $11.99 per month on the web or $14.99 a month on Apple’s iOS system and Google-owned Android, Meta said in a statement.
The service, which Meta said it was testing in February, follows in the footsteps of Snap Inc-owned Snapchat as well as messaging app Telegram and marks the latest effort by a social media company to diversify its revenue away from advertising.
After a $44 billion buyout by Musk last year, Twitter had rolled out its Blue subscription service which lets people pay for the blue check mark previously limited to verified accounts of politicians, journalists and other public figures.
The initial launch of Twitter Blue in November had led to a surge in users impersonating celebrities and brands on the platform, which prompted the company to halt the service and reintroduce it with different colored checks for individuals, companies and governments.
Source : Reuters
European Union development aid is emphasising poverty reduction less and directing attention to other geopolitical…
The large US tariffs announced in April 2025 led other countries to debate the best…
The way firms coordinate activities, motivate employees, accumulate knowledge, and adapt to changing environments evolves…
Financial markets pay close attention to monetary policy, and surprise policy decisions can strongly affect…
Not all energy shocks are alike. This column uses a multi-country, multi-sector DSGE model with…
Chile’s 2022 Platform Work Law was the first reform to address concerns about independent contractors…