Categories: TechnologyWorld

Activist investor urges Getty to partner with Meta, Microsoft to grow revenue

 Activist investor Trillium Capital said on Monday stock-photo company Getty Images Holdings Inc should expand and create partnerships with technology firms and publishers to grow its revenue.

Last week, Trillium asked Getty for a board seat and urged the company to evaluate strategic options including a sale.

According to Trillium’s Monday statement, Getty should expand its partnership with Nvidia Corp to use the chip company’s image-rendering technology and collaborate with Adobe Inc to combine their media collections.

Trillium also said that the stock image and video platform should partner with Microsoft and its search engine Bing through their Open API (application programming interface) system.

A metadata partnership with Meta Platforms Inc’s Facebook and Instagram to upload Getty’s content as well as tie-ups with National Geographic, New York Times Co and The Washington Post to upload and download digital libraries should be on the cards too, Trillium said.

The investor, which holds more than 500,000 shares of Getty, said the platform should expand its library of generic stock photos to special events including religious functions, weddings, graduations and family celebrations.

Getty could not be immediately reached for comment.

Trillium also listed Nvidia, Microsoft, Adobe and Meta as potential takeover suitors for the company.

Getty competes with Reuters News and Associated Press to provide photos and videos for editorial use.

Source : Reuters

GLOBAL BUSINESS AND FINANCE MAGAZINE

Recent Posts

AI feedback loops and the conditions for explosive growth

If frontier AI models can be used to develop their next models, this may lead…

1 day ago

The scramble for critical minerals: An old curse in a new world

Lithium, cobalt, nickel, copper, and rare earth elements are reshaping global trade and great-power politics…

1 day ago

Japan’s productivity transformation: From within-firm stagnation to market-driven reallocation

Discussions on Japan’s ‘lost decades’ have long focused on sluggish demand and the survival of…

1 day ago

How the rise of AI matters for fiscal policy

Predictions of the effects of AI on the economy and society tend to focus on…

1 day ago

The anatomy of job polarisation: Evidence from four decades of French worker flows

Employment polarisation – the decline of middle-skill routine occupations relative to both ends of the…

1 day ago

Expanding opportunities: Economics PhD placement in the 21st century

Since 2010, a growing proportion of doctoral graduates have been taking jobs outside academia. This…

1 day ago