Categories: TechnologyWorld

Activist investor urges Getty to partner with Meta, Microsoft to grow revenue

 Activist investor Trillium Capital said on Monday stock-photo company Getty Images Holdings Inc should expand and create partnerships with technology firms and publishers to grow its revenue.

Last week, Trillium asked Getty for a board seat and urged the company to evaluate strategic options including a sale.

According to Trillium’s Monday statement, Getty should expand its partnership with Nvidia Corp to use the chip company’s image-rendering technology and collaborate with Adobe Inc to combine their media collections.

Trillium also said that the stock image and video platform should partner with Microsoft and its search engine Bing through their Open API (application programming interface) system.

A metadata partnership with Meta Platforms Inc’s Facebook and Instagram to upload Getty’s content as well as tie-ups with National Geographic, New York Times Co and The Washington Post to upload and download digital libraries should be on the cards too, Trillium said.

The investor, which holds more than 500,000 shares of Getty, said the platform should expand its library of generic stock photos to special events including religious functions, weddings, graduations and family celebrations.

Getty could not be immediately reached for comment.

Trillium also listed Nvidia, Microsoft, Adobe and Meta as potential takeover suitors for the company.

Getty competes with Reuters News and Associated Press to provide photos and videos for editorial use.

Source : Reuters

GLOBAL BUSINESS AND FINANCE MAGAZINE

Recent Posts

Greening at the border: Carbon Border Adjustment Mechanism incidence on EU member states and their trading partners

The EU’s Carbon Border Adjustment Mechanism seeks to address carbon leakage and ensure fair competition…

6 days ago

How emerging markets borrow: New evidence on sovereign bond issuance

Emerging market debt has surged since the pandemic, renewing concerns about rollover risk and fiscal…

6 days ago

The content moderator’s dilemma: How removing toxic speech distorts online discourse

Online platforms face a fundamental tension between removing toxic content and preserving the plurality of…

6 days ago

Information equalisation and competition in selection markets: Evidence from auto insurance

Efforts to reduce information asymmetries across firms are increasingly at the centre of Europe’s digital…

6 days ago

Beyond oil: The macroeconomic impact of commodity supply disturbances

As geopolitical tensions from Ukraine to the Middle East disrupt global supply chains, understanding how…

6 days ago

From free rider to innovator: How China became a global pharmaceutical powerhouse

China has become a serious contender at the frontier of pharmaceutical innovation. A key policy…

6 days ago